Build a rock-solid foundation for your ecommerce store. We optimize site architecture, speed, and crawlability so search engines can find, understand, and rank every product.
Most ecommerce stores lose thousands of potential sales every month due to technical SEO problems they don't even know exist. Slow pages, crawl errors, duplicate content, and poor site structure prevent search engines from properly indexing your products.
Every second of delay costs 7% in conversions. Most stores load in 5+ seconds.
Faceted navigation creates millions of low-value URLs that waste crawl budget.
Product variants and filters create duplicate pages that dilute rankings.
70% of ecommerce traffic is mobile, but most sites fail mobile-first indexing.
We fix what's broken and optimize what's working to maximize your organic potential.
We optimize images, implement lazy loading, minify code, leverage browser caching, and configure CDNs to achieve sub-2-second load times.
We ensure your store passes all Core Web Vitals metrics—LCP, FID, and CLS—which directly impact your rankings and user experience.
We structure your site so search engines efficiently crawl and index your most important pages while ignoring low-value URLs.
We design URL structures and internal linking that distribute authority to your most important category and product pages.
We implement rich snippets for products, reviews, FAQs, and breadcrumbs to improve click-through rates in search results.
We ensure your store is fully optimized for mobile-first indexing with responsive design and touch-friendly navigation.
We crawl your entire site, analyze server logs, and review Google Search Console to identify every technical issue affecting your rankings.
We rank issues by impact and effort, creating a prioritized action plan that delivers the biggest wins first.
Our team executes fixes directly or provides detailed specifications for your developers, ensuring nothing gets lost in translation.
We continuously monitor Core Web Vitals, crawl stats, and indexation to catch new issues and optimize further.
A fashion retailer with 50,000+ products was experiencing declining organic traffic despite strong content. Their site loaded in 8+ seconds, had millions of duplicate URLs from faceted navigation, and only 15% of products were indexed.
A comprehensive technical SEO audit for an ecommerce store typically takes 2-3 weeks. This includes crawling the site, analyzing server logs, reviewing Search Console data, and compiling actionable recommendations. Larger sites with 100,000+ pages may require additional time.
When done correctly, technical SEO improvements will help your rankings, not hurt them. We implement changes gradually and monitor closely. Some fluctuation is normal in the first few weeks as Google recrawls your site, but the long-term trend should be positive.
Both! We can implement many changes directly if you give us access to your CMS or codebase. For complex changes, we provide detailed specifications and work alongside your development team to ensure proper implementation.
We specialize in large ecommerce catalogs. We use advanced crawling tools, sampling strategies, and prioritization frameworks to efficiently audit and optimize stores with millions of pages without wasting time on low-priority URLs.
We work with all major ecommerce platforms including Shopify, Shopify Plus, WooCommerce, Magento, BigCommerce, Salesforce Commerce Cloud, and custom platforms. Each platform has unique technical considerations we're experienced with.
We track Core Web Vitals scores, crawl stats from Google Search Console, indexation rates, organic traffic to optimized pages, and ultimately revenue impact. We provide monthly reports showing progress across all key metrics.
Get a free technical SEO audit and discover what's holding your ecommerce store back from ranking higher.